home
***
CD-ROM
|
disk
|
FTP
|
other
***
search
/
Understanding McLuhan
/
Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
/
pc
/
mcluhan.dxr
/
06864_Field_TCUM T429.txt
< prev
next >
Wrap
Text File
|
1996-04-10
|
954b
|
16 lines
A photograph of “St. Peter’s at a Moment of History” was
the cover feature of Life magazine for June 14, 1963. It is one
of the peculiar characteristics of the photo that it isolates
single moments in time. The TV camera does not. The
continuous scanning action of the TV camera provides, not the
isolated moment or aspect, but the contour, the iconic profile
and the transparency. Egyptian art, like primitive sculpture
today, provided the significant outline that had nothing to do
with a moment in time. Sculpture tends toward the timeless.
Awareness of the transforming power of the photo is
often embodied in popular stories like the one about the
admiring friend who said, “My, that’s a fine child you have
there!” Mother: “Oh, that’s nothing. You should see his
photograph.” The power of the camera to be everywhere and to
interrelate things is well indicated in the Vogue magazine boast